
MBA General Management
Early Bird Offer* until April 6, 2025


*Regular tuition fee minus 10%.
"This MBA program is a turbo booster for your career. You learn from the best and with the best." Univ.-Prof. Dr. Kurt Matzler, Academic Director
Overview
The target group of the Master program comprises managers and future managers with an international orientation. It focuses on skills that decisively enhance your career prospects. The program developed at MCI | The Entrepreneurial School® is a part-time attendance program and characterized by innovative didactics and fostering an entrepreneurial mindset.
Top-class MBA study program
For international executives and junior managers
Flexibility in time and location through Mobile Learning
Immediate transfer of knowledge at the workplace through application-oriented teaching
Flexibility of content through electives
Study in the English language
Focus: leadership, entrepreneurship, digital transformation and strategic management
13 core modules in four semesters
Electives (optional courses) at renowned international partner universities


MCI | The Entrepreneurial School®
MCI | The Entrepreneurial School® is one of the most successful universities in the German-speaking region and Europe. Renowned business experts teach in small groups, distinguished lecturers ensure academic quality in all areas, and the dedicated MCI team supports students in their endeavors such as internships, research, and stays abroad.
Structure & Content
The postgraduate Master program provides a general management education with an international focus that promotes and develops the professional and social skills of the participants. Participants learn to systematically identify and analyze business problems, to develop appropriate solutions and to find and implement decisions.
Didactically, the program follows the mobile learning concept (blended learning) developed at the MCI. The intelligent mix of compact attendance phases at the MCI in Innsbruck as well as synchronous and asynchronous online courses combines location-independent study with personal interaction between lecturers and students. Thus, the didactic concept differs fundamentally from a typical distance-learning program, while meeting the highest standards.
The contents of the English language course are divided into 13 modules, which are spread over four semesters.
The topics are:
Organizational Behavior
Leadership
Entrepreneurship & New Venture Creation
Strategic Management
Innovation & Digital Transformation
Global Macroeconomics
Managing International Business
Managerial Accounting
Financial Management
Data Science
Marketing Management
Operations Management
Human Resource Management
So-called "electives", electives that can be taken at renowned partner universities in Europe and overseas, provide flexibility in terms of content. Students can thus set additional thematic priorities. If desired, these electives can also be taken online.
To earn the degree, students have to write a Master thesis of practical relevance in line with recognized scientific principles. With their theses, students are expected to demonstrate that they are able to apply the acquired knowledge to a business management problem.
Facts
Format | Blended Learning (online & attendance modules) |
Design | 13 core modules in four semesters, part-time, online-based |
ECTS | 90 ECTS |
Language | English |
Tuition fee | EUR 26,650,- |
MODUL | INHALT | ECTS |
Studienorientierung |
|
|
Organizational Behavior | Behavior of Organizations | 5 |
Leadership | Behavior in Organizations | 5 |
Entrepreneurship & New Venture Creation | The Lean Start-Up Methodology & Market Opportunity Navigator | 8 |
Strategic Management | Strategy and Disruptive Innovation | 6 |
Innovation & Digital Transformation | Innovation as Management Task | 5 |
Global Macroeconomics | Modelling the Economy | 3 |
Managing International Business | Cultural Diversity | 3 |
Managerial Accounting | Accounting: Concepts, Techniques and Conventions | 5 |
Financial Management | Structure of Financial Markets | 5 |
Data Science | Data Analytic Thinking: | 5 |
Marketing Management | Analysing Opportunities | 5 |
Operations Management | Concepts and Techniques | 5 |
Human Resource Management | HRM in National & International Contexts | 5 |
Electives | Intense seminar modules abroad at renowned international | 10 |
Master Thesis & Final Exam | Research Methods | 15 |
The program offers students the opportunity to complete additional online and on-campus modules at the following renowned partner universities:
UNIVERSITY OF LJUBLJANA − SEB SCHOOL OF ECONOMICS AND BUSINESS LJUBLJANA
The SEB LU is a member of the University of Ljubljana, being the first and only Triple Crown School (EQUIS, AACSB, and AMBA) in Slovenia and the broader region. It is the business school’s mission to broaden horizons and build competences for socially responsible management to master business and economic challenges by fostering eagerness to learn creativity, entrepreneurialism, integrity, respect, and inclusiveness. SEB LU hosts guest speakers, invites companies to present case studies, and organizes company visits with the aim to connect the academic and business world closely.LUISS – LIBERA UNIVERSITÀ INTERNAZIONALE DEGLI STUDI SOCIALI
LUISS – Libera Università Internazionale degli Studi Sociali Guido Carli – is an independent university in the world heritage city of Rome holding an EQUIS accreditation. LUISS offers an innovative educational approach with the aim to instill flexibility in young people, giving them a sense of mastery over their future. LUISS Business School develops and promotes research in different academic fields with a focus on Strategy and Corporate Renewal, Corporate Governance and Performance Measurement, as well as Innovation and Organization Design. The Business School builds a bridge between the academic and business world through its long-term partnership with Confindustria, where key partners from the corporate, no profit and public sectors are directly engaged in the co-creation of specific programs that aim to advance knowledge on management practices. LUISS Business School experience is strongly international to guarantee a global approach and the possibility of creating a network with no boundaries.Universität Münster Professional School gGmbH
The University of Münster Professional School is a renowned institution of the University of Münster that specializes in part-time continuing education and practice-oriented teaching. The Professional School stands for the combination of academia and practice, and its programs are specifically tailored to the needs of working professionals. It offers a diverse portfolio of continuing education programs in a wide range of fields, including part-time master's degree courses, certificates, and continuing education for self-employed professionals, specialists, and managers. All programs are flexible and modular, making them ideal for working professionals. The highly competent lecturers enable the transfer of knowledge to various professional fields. Individual student counselling rounds out the Professional School's offerings.
SCHOOL OF MANAGEMENT AT MIP POLITECNICO DI MILANO
MIP Politecnico di Milano has been recognized as a prestigious business school for over 30 years holding the EQUIS and AMBA accreditation. MIP, together with the Department of Management Engineering, is part of the Politecnico di Milano School of Management, whose mission is to impact on society by creating and sharing knowledge at the intersection between engineering, management and economics. MIP is a consortium between the Politecnico di Milano and seventeen private players, mostly large multinational corporations. For this reason, MIP is able to integrate distinctive academic know-how with practical professional experience derived from the world of business and consultancy.WARSAW UNIVERSITY OF TECHNOLOGGY
Warsaw University of Technology Business School is among the best Polish schools offering high quality managerial education. The School has operated for over 29 years. It has regularly been listed at the top of the national rankings and is continuously improving its position in international rankings. The aim of the School is to educate today’s managers who clearly understand the present world as well as their own role as business leaders. The mission is to cultivate responsible leaders who are able to guide others and who continuously work on their own knowledge, skills and talents. WUT Business School guided by its international roots, technological advancement, innovative thinking and business’s positive social impact, as well as the principle of usefulness and hands-on learning experience, offers premium educational programmes to business leaders and experts.ZAGREB SCHOOL OF ECONOMICS AND MANAGEMENT
The Zagreb School of Economics and Management achieved international AACSB accreditation in 2013 and became the first Croatian AACSB accredited business school. ZSEM has been ranked for several years by Eduniversal rankings as the best business school in Croatia. The Zagreb School of Economics and Management is included in the top 200 MBA programs in the world and is among the top 60 MBA programs in Europe according to QS rankings. The mission of ZSEM is to transfer values, knowledge, and skills that students need for long-term success in a globalized business world undergoing constant technological and market transformations. ZSEM offers two bachelor programs and all the master programs in English language. The quality and international environment at ZSEM, makes it an excellent place to study.
Management

Program Director
Mag. Susanne E. Herzog
Associate Dean Continuing & Executive Education

Academic Director
Univ.-Prof. Dr. Kurt Matzler
Professor of Strategic Management, University of Innsbruck / Tyrol
Lecturers

Dr. Sharon Tal-Itzkovitch
Co-Creator of "Market Opportunity Navigator", Lecturer, Technion Israel Institute of Technology, Haifa / Israel

Prof. Dr. Stefan Palan
Associate Professor, University Graz / Austria

Andrés Martínez Moreno, MSc
Director Data Science, Coolblue B.V., Rotterdam / Netherlands

Dr. Mohamed Hassan Wafai
Associate Professor & MGM Program Director, Faculty of Management, Royal Roads University, Victoria, BC / Canada

Prof. Dr. Thomas Aichner
Associate Professor of Marketing, John Cabot University, Rome / Italy

Prof. Dr. Joseph G. Nellis
Professor für Global Economy and Deputy Director Economic Policy and Performance, Cranfield University, Cranfield / UK
The contents and structure of the postgraduate Master program are tailored to the specific expectations and needs of high-level executives and decision makers. The modern blended learning format combines online courses with on-site courses. The MCI E-Campus guarantees a high degree of flexibility. Students are nevertheless in continual contact with the faculty, course colleagues and MCI Support.
Embedded in the ultra-modern world of blended learning, this program promotes not only the personal but also the professional development of motivated students who are in the midst of their professional lives. The combination of interactive online phases and equally interactive attendance phases provides the perfect basis for a study program of the highest quality.
- Online days monday to friday
- Online weeks including MCI Webinars
- Detailed schedule on request
An intelligent mix of online phases, attendance modules and electronic media links location-independent studies with personal interaction between lecturers and students. The didactic concept thus differs fundamentally from a typical distance-learning program while meeting the highest demands.
Flexibility
- Learning where you want (also on the go - mobile learning)
- Learning when you can (in your time)
- Saving travel times and costs
Learning Advantages
- Individualized learning according to prior knowledge and goals
- More interactive learning with active exchange, collaboration and networking
- Development of digital skills
Work - Life - Learn
- Blended learning facilitates the combination of work, private life and further education
Through the personal and individualized learning environment at the MCI E-Campus, students receive daily updated messages, e-mails and all the information they need in order to concentrate on their studies. Tests and exercises to check personal learning progress as well as learning forums and moderated chats facilitate studying online.
Technical requirements for admission to the MCI E-Campus
- PC / laptop (current standard)
- Broadband Internet connection
- Microphone and loudspeaker (headset)
- Webcam
- Printer
Software
- MS Office / Open Office
- Current web browser
- (Free) software packages as announced at the beginning of the course
Learning Goals
In order to ensure the transfer of learning and to enable students to develop relevant competencies, MCI has defined clear cross-curricular learning goals. These describe, in detail, the knowledge and skills acquired by our graduates on completion of their studies at MCI.
Who is the program suitable for?
The target group of this study program comprises entrepreneurs, managers and decision-makers who want to prepare for international challenges and qualify for higher management responsibilities. In addition to an academic degree, admission requirements include at least three years of qualified professional experience.
This study program is designed for:
Graduates with a degree in business and management who wish to specialize, deepen their knowledge and acquire an international orientation
Graduates with a degree in business and management disciplines aiming at a profound functional specialization and international orientation
Graduates with a degree in other fields who wish to prepare for international management tasks

Admission
Applications for studies are accepted on an ongoing basis via our online application platform. In the interests of your further planning, we recommend that you submit your application early.
Applications for several degree programs at MCI in parallel are possible and welcome, as long as the motivation for the chosen studies can be conclusively demonstrated.
Application Deadline | Date | Interview |
1 | 02.02.2025 | tba |
2 | 06.04.2025 | tba |
3 | 18.05.2025 | tba |
4 | 29.06.2025 | tba |
5 | 31.08.2025 | tba |
In general, people with the following qualifications are admitted to the course:
- Undergraduate degree from a recognized university (at least Bachelor with 180 ECTS).
- Minimum of three years professional experience in a qualified position.
The admission procedure includes the following elements:
Online application
The application must be submitted in the form of a standardized online-application accompanied by the required documents (curriculum vitae and essay on medium-term career goals). An academic degree and minimum of three years professional experience in a qualified position prior to commencement of the program (ideally, qualified professional activity during the MBA program itself) are required.
Letter of motivation
The application must be accompanied by an essay, which demonstrates the applicant's motivation for applying to the study program.
Proof of an adequate command of English
Either TOEFL, IELTS or equivalent certificates (see European Framework of Reference for Languages: Proficient User, Competent Language Proficiency). Scores are valid for three years from the date of the test.
- Test of English as a Foreign Language (TOEFL)
The Test of English as a Foreign Language (TOEFL) can be taken at any international TOEFL center. A minimum score of 92 points is required in an Internet-based test.
- IELTS Academic - International English Language Testing System
A minimum score of 6.5 is required.
Personal interview
The interview gives applicants the opportunity to present themselves personally, to narrate their career history, to explain their motivation for applying to this program as well as to describe their medium-term professional goals.
Decision
An admission committee reaches the final decision on the applicant’s admission to the Master program.
Career & Perspectives
The MBA program's focus on leadership, entrepreneurship and digital transformation makes graduates pioneers of digital transformation.
Graduates are typically offered opportunities in senior management and as executives in all industries and companies where both international orientation and digital transformation are part of the corporate strategy. These include established high-tech companies as well as start-ups, industries such as automotive, mechanical engineering or pharmaceuticals, the service and financial sector, tourism and destination development and, last but not least, non-profit organizations.