Business AI Basics

The compact certificate course "Business AI Basics" focuses on practical applications of Artificial Intelligence (AI) in business and society. This part-time training is designed for executives, mid-level managers, employees from companies and organizations, as well as entrepreneurs and business consultants who want to integrate AI into their professional context. Through case studies and scenarios, participants develop implementation strategies for AI solutions from technical, legal, and business perspectives. Participants not only acquire key qualifications crucial for the technological advancement of companies and organizations but also strengthen their professional networks to remain competitive and high-performing in the context of digital or AI-based transformation.

Graduates are able to

• identify and implement practical applications of AI in various economic sectors and societal contexts,

• analyze the impact of AI technologies on existing business models,

• develop innovative, AI-supported business strategies,

• lead and accompany the implementation of complex AI projects,

• understand and apply ethical and regulatory aspects of AI use in practice,

• lead interdisciplinary teams working on the development and implementation of AI solutions,

• recognize and organizationally integrate current developments and trends in AI development.

The part-time course is designed for

• company executives and managing directors;

• middle management employees, project managers, and team leaders;

• executives, emerging leaders, and other decision-makers already working in the field of digitization, IT, and new technologies;

• decision-makers from other responsibility areas looking to expand their education with professional knowledge in the field of Artificial Intelligence in the business context;

• employees from small and medium-sized enterprises who feel inadequately prepared for the opportunities and challenges of Artificial Intelligence;

• startup founders and entrepreneurs looking to integrate AI as an integral part of their business model;

• human resources professionals and HR managers interested in utilizing AI for talent acquisition, employee development, and process optimization;

• individuals interested in expanding their knowledge in the field of Artificial Intelligence in the business context.