MCI provides the expertise for a feasibility study on the 2026 Winter Olympic Games in Innsbruck, Tyrol

2017-06-27

Innsbruck and Tyrol as possible pioneer for modern and sustainable Olympic Games

The results of the feasibility study on the 2026 Olympic Games in Innsbruck, Tyrol commissioned by the Federal State of Tyrol, the City of Innsbruck, and the Austrian Olympic Committee were recently presented to the public with great fanfare.

The consortium consisting of the two Frankfurt partners PROPROJEKT and AS+P Albert Speer + Partner, as well as the Innsbruck partners SOLID Event Management + Consulting and MCI Management Center Innsbruck investigated in detail whether and under what conditions Innsbruck could host the Winter Olympic Games in 2026.

The study included a detailed investigation of the strategic aims and principles, of potential competition sites as well as possible locations for the accommodation of athletes, coaches, functionaries, media representatives and visitors. Furthermore, it contained a systematic evaluation and optimization of sporting, logistic, and economic implications as well as a recommendation on the preferred strategy.

With its existing infrastructure, Tyrol offers an excellent basis for holding the 2026 Winter Olympic Games. A large number of the competition sites are already available or can be provided on a temporary basis with relatively little effort. Permanent new buildings are not required, which might be a unique feature in the history of the Winter Olympic Games.

The distribution of the competition sites and the Olympic Village across Tyrol represents another exception. Approximately 70 percent of the competitions would take place outside of Innsbruck. Locations with an existing expertise in the hosting of major sporting events include St. Anton (alpine skiing), Kühtai (snowboard and freestyle skiing), Seefeld (cross-country skiing, ski jumping), and Hochfilzen (biathlon). Also, the neighboring Inzell (speed skating) in Bavaria as well as several preparation, training, and alternative locations are considered as part of the decentralized concept.

The results of the feasibility study further show that the staging of the 2026 Winter Olympic Games according to the concept presented can be implemented even without public funds. The expected costs of 1,175 billion euro are covered by the expected revenue. Innsbruck – and Tyrol as a whole – could position themselves in agreement with the Olympic Agenda 2020 as a pioneer of modern, sustainable and defining Olympic Games, thus bringing the global mega-event back to its sporting and regional origins, the Alpine region.

“The study has provided a well-founded basis to make a decision”, as State Governor of Tyrol, Günther Platter, emphasizes, “both for us, who wish to pursue the application further, as well as the population, which can now make a decision based on comprehensive information.” According to Governor Platter, the results of the analysis clearly prove Innsbruck and Tyrol to be ideally suited. “No new infrastructure would have to be provided, and the competitions could be hosted on rescaled requirements.”

“So many people in Innsbruck and Tyrol are ardent sports enthusiasts. The desire to host the Olympic Games therefore originated primarily in the sports community”, as is asserted by Innsbruck Mayor Christine Oppitz-Plörer. “The Youth Olympic Games hosted in Innsbruck in 2012 proved that things can be done differently; they have introduced a change in trend, i.e. new and sustainable mega-events with lasting ecological, economic and social effects. This fact was reflected also in the positive financial outcome of the games.”

President of the Austrian Olympic Committee, Karl Stoss, adds: “During the application process for 2026 the International Olympic Committee (IOC) will provide candidates with increased support. This means that the process will become substantially easier and less expensive. With Innsbruck, Tyrol we have a chance to prove that competitions can be organized in a modern and still appealing format, using facilities that already exist in locations that have a winter sports tradition, with new transportation concepts and numerous Olympic Villages, while at the same time avoiding gigantism and white elephants.”

The results of the feasibility study will be presented in detail to the population in the weeks and months to come. In the context of a Tyrol-wide referendum on October 15, 2017 the Tyrolean population is invited to vote on the possible application.

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Pressekontakt & Rückfragen:
Mag.(FH) Ulrike Fuchs
+43 512 2070-1527
ulrike.fuchs@mci.edu

Digital Business MBA starting this Autumn

Master's degree program by MCI and IPA - Entrepreneurial School® and Investment Punk Academy Gerald Hörhan join forces - strong online focus - studying in Innsbruck, Vienna, Frankfurt, Munich and BerlinExciting news at MCI: The Entrepreneurial School® will be offering two new Executive Master’s Programs as of fall 2018 in cooperation with Investment Punk Gerald Hörhan. The two part-time programs are targeted toward high achievers seeking leadership positions in the new economy. MCI will be accepting 60 students for these programs and has already received over 200 inquiries.The "Digital Business MBA" and "Master of Science Digital Economy & Leadership" study programs are designed to give students the skills needed in the modern digital workplace and digital enterprise development: skills which currently few people have. Therefore, the programs include modules on topics such as Online Marketing, Data Science, Machine Learning, Blockchain Technology, IT Security, Data Management and Data Protection, Venture Capital and Corporate Entrepreneurship.The Digital Business MBA is an international program focusing on the development and management of digital business models. The MSc in Digital Economy & Leadership deals with leadership psychology, organizational psychology and the psychology of markets. It is a German-language, reflexive program that examines organizations from an inside perspective.The innovative degree programs provide a high percentage of online/mobile learning and can be completed without having to stop working or reducing to part-time hours. Synchronous and asynchronous e-learning elements as well as compact attendance periods are combined in an innovative way (blended learning) and ensure maximum flexibility in terms of time and place. Most of the program can be done online. Based on the MCI blended learning concept, a combination of video courses, online teaching materials, and online live chats and discussions is available. In addition, there are face-to-face events for networking, lectures and group challenges, from Thursday to Saturday, two to three times per semester. These attendance periods are planned to be held in Innsbruck, Vienna, Frankfurt, Munich and Berlin.MCI Rector Andreas Altmann explains: "Digitalization is not only changing the economy and people in a dramatic way, it is also changing the higher education landscape. In this context, MCI is playing a pioneering role together with Gerald Hörhan.""Our mission is to provide as many people as possible with economic and digital knowledge, so that they can succeed and live in financial freedom. Being able to offer academic degree programs to our clients has been a big goal for me, and we have been very committed to it. I am pleased that in MCI Management Center Innsbruck we have selected an innovative institution of higher education as a partner with whom we can offer digital education on an academic level, " adds Gerald Hörhan, founder and CEO of the Investment Punk Academy.Together they put it in a nutshell: "Everyone is talking about digitalization. We - the Investment Punk Academy and MCI - are already training people now."Investment Punk AcademyThe Investment Punk Academy, the leading German-language online financial training platform, is designed for people who want to evolve and make a difference. Online courses, seminars, lectures and a forum help people with their careers, whether it's building their own business or investing their money efficiently.The digitalization offensive of the MCIMCI launched an exemplary digitalsization offensive a few years ago. As of autumn 2018, a total of eight (!) online study programs will be available, three of which will be aimed at further education. The proportion of online students will increase from the current 8% to 20% over the next three years.Further information:Digital Business MBADigital Economy & Leadership MScInvestment Punk Academymba.investmentpunk.academy{phocagallery view=category|categoryid=1350}Press contactMag. (FH) Ulrike Fuchs+43 512 2070-1527ulrike.fuchs@mci.edu

MCI Winter Program 2018

This February we are delighted to welcome 35 students from our partner universities at our Winter program.Initiated in 2017, this program is gaining popularity among our partners and this year MCI boasts in hosting students from its longstanding partners in Australia, China, Czech Republic, Great Britain, Hungary, Finland, France, Italy, Lithuania, Malaysia, Mexico, Philippines, Poland, Slovenia, Taiwan, Turkey, Uruguay, USA and Vietnam.Unique in its nature, this four-week compact Winter program entails a blend of engineering and business disciplines as well as various modes of teaching giving students the opportunity to take courses from either one discipline or mix and match them. Students enjoy the campus experience with face-2-face as well as get a taste of online classes.The courses taught this year are: Business Ethics; Digital Entrepreneurship; Innovation & Start-ups; Beverage Technology; Biotech Product Operations; Renewable Energy; Robot Operating System and Water Pollution Control.For further information check our website at: https://international.mci.edu/en/students/mci-winter-program{phocagallery view=category|categoryid=1349}

MCI as condiment specialist: Product development for the global brand Develey

The Entrepreneurial School® cooperates with leading manufacturer in specialty condiments – synergies through transfer of knowledge, joint research, development & innovation.Everything started with a conversation about good food and seasonings. This was when Katrin Bach, program director at Management Center Innsbruck (MCI) first met Bernhard Burger, head of product development at Develey. The discussion quickly expanded and lead to the question of what actually makes great seasonings. Is it taste, easy use, a fair retail price or a manufacturer’s competitive edge based on know-how, expertise and efficiency? Both production and consumption have to be factored into the equation, as well as the entire value chain and the product’s environmental impact.This is where MCI’s services meet Develey’s demands. MCI’s Master’s Program for Food Technology & Nutrition deals exactly with these issues. The cooperation focuses on analyzing and further developing recipes and processes to produce mustard and mayonnaise. Through this cooperation, Develey gains access to the analytical knowledge of MCI’s researchers as well as their specialized know-how on raw materials, such as mustard seeds. MCI students, on the other hand, benefit from working on real products and the production processes of a leading European company.Develey is a Bavarian manufacturer of condiments based in Unterhaching near Munich with a 170-year tradition of pioneering spirit and innovative drive. Its success is built on two pillars: its medium-sized family business structure as well as innovation and growth. The company has become globally known for its cooperation with McDonald’s since the early 1970s. In Austria, the most popular Develey brand is Mautner Markhof, which operates as an independent subsidiary. Develey believes in sustainability and “thinking for generations”. It holds the ZNU Standard certification and has been awarded multiple times for its sustainability concept. In Germany, Develey has six locations with a total of 2,000 employees. Develey also has production sites in France, Russia, Poland, Austria, Slovakia, the Czech Republic, Turkey and Tennessee (USA).Within the MCI Master’s Program for Food Technology & Nutrition, students acquire profound knowledge on food and nutrition, production technologies and processes. They learn how to identify and characterize nutrition-relevant properties and understand the various effects of different foods. The aim of the program is to empower graduates to contribute substantially to the economic development of companies in the food sector. In the course of their studies, students gain valuable hands-on experience by working on industry and research projects.MCI program director Katrin Bach considers this cooperation a perfect addition to the Master’s program: “Our students can directly apply their theoretical knowledge to practice while acquainting themselves with a highly interesting medium-sized manufacturing company located right on their doorstep.”Bernhard Burger, head of product development at Develey, is pleased to have found MCI as a like-minded academic partner: “We immediately got along well with the MCI team and quickly saw that MCI researchers clearly understood our products and processes and were able to seamlessly integrate their knowledge.”Monika Bauer, head of process development, adds: “What’s exciting and enriching for both sides is that we have been able to accompany several students working on project papers or final theses. We benefit from their findings and meet interesting young people. In turn, they get to work on topical issues that are actually implemented. It’s a win-win situation for everyone.”Further information and links:DeveleyCareer at DeveleyMCI Master’s Program for Food Technology and NutritionMCI research focus Agro & Food Technology{phocagallery view=category|categoryid=1348}Press contactMag. (FH) Ulrike Fuchs+43 512 2070-1527ulrike.fuchs@mci.edu